通过对目标市场及客群的综合分析洞察，锁定品牌竞争机会，创建完整而系统化的品牌解决方案。

Through the comprehensive analysis and insight of the target market and customer groups, we can lock in the brand competition opportunities and create a complete and systematic brand solution.

通过对既有品牌的全面复盘，基于商业形态，结合全新市场机会及挑战，对品牌及产品进行完整而系统性的重塑。

Through the comprehensive retail of existing brands, based on business forms, combined with new market opportunities and challenges, the brand and products are completely and systematically remodeled.

针对品牌产品品牌，从品类维度洞察全新品类竞争机会，进而塑造极具差异性的全新品类形态。

In view of brand products, we can see the competition opportunities of brand new products from the category dimension, and then shape the brand new varieties with great differences.

通过明星单品塑造，强化品牌关键心智，聚焦传播流量，综合传播规划策略，以创意概念为核心，塑造限量版产品及传播物料，进而达成消费者心智拓展或尝试性战略转型等，明确的品牌营销目标。

Through the shaping of star products, strengthening the key brand mentality, focusing on communication flow, comprehensive communication planning strategy, taking creative concept as the core, shaping limited edition products and communication materials, and then achieving consumer mental expansion or tentative strategic transformation, clear brand marketing objectives.